Tag Archives: media marketing

Worth Reading

• The Rise of Tech VC in Silicon Valley (and the Fall of Everything Else)
  Tags: venture capital
• Shaping customer behavior with default choices
• Global mobile phone shipments breached 1.6 billion units in 2012, Samsung, Apple and Nokia still on top
  According to research from Strategy Analytics, a staggering 1.6 billion mobile phones were shipped (not sold) globally in 2012, and 700 million of them were smartphones. Samsung, Nokia and Apple, in that order, were the biggest movers of handsets, though the latter two change places when it comes to smartphones -- Espoo only shipped 35 […]
• This Year, All Publishers Go Mobile
  This year will be a seminal one, marking the first time 100% of publishers will format their content for mobile, according to an Alliance for Audited Media survey of 210 media companies in North America. The development points to both digital’s essential role in media companies’ future profits and the importance of mobile to consumers’ […]
• The mobile app economy is exploding (so, what else is new?) | VentureBeat
  The U.S. still leads in iOS and Android devices with 181 million units, compared to 167 million in China, 35 million in the United Kingdom, and 28 million in Japan. While still dominated by America, mobile is a global phenomenon, Khalaf said. China grew 293 percent in iOS and Android device activations in the last […]